Current:Home > FinanceAI might take your next Taco Bell drive-thru order as artificial intelligence expands -StockSource
AI might take your next Taco Bell drive-thru order as artificial intelligence expands
View
Date:2025-04-11 15:23:48
The next time you pull up to a Taco Bell for a Mexican pizza or a Crunchwrap Supreme, there's a good chance that a computer – not a person – will be taking your order.
Taco Bell's parent company Yum! Brands announced Wednesday that it plans to expand its use of artificial intelligence voice technology to hundreds more drive-thru locations in the U.S. by the end of the year.
The fast-food chain has already been experimenting with AI at more than 100 locations in 13 states, and Yum! Brands said it's found that the technology frees up staff for other tasks and also improves order accuracy.
“Tapping into AI gives us the ability to ease team members’ workloads, freeing them to focus on front-of-house hospitality," Dane Mathews, Taco Bell chief digital and technology officer, said in a statement. "It also enables us to unlock new and meaningful ways to engage with our customers.”
Here's what to know about the AI voice technology, and what other fast-food chains have also tried it.
Amazon sales:When Amazon sells dangerous items, it's responsible for recalling them, feds rule
AI voice tech could take your Taco Bell drive-thru order
If your local Taco Bell is one of the locations targeted for the AI upgrade, you may soon notice you have a different experience when you order at the drive-thru.
Rather than a human employee taking your order, you may find yourself instead talking to a computer.
But are customers who struggle to correctly pronounce some of the items on Taco Bell's menu destined to receive the wrong food?
Apparently not, according to Yum!’s chief innovation officer Lawrence Kim. Kim told CNN that the AI model has been trained to understand various accents and pronunciations from customers – even if they pronounce quesadilla like “kay-suh-DILL-uh."
Kim also told CNN that the AI ordering technology, which should one day be implemented globally, would not replace human jobs.
McDonald's, Wendy's, more have tested AI drive-thrus
Plenty of other fast-food chains have similarly gotten into the artificial intelligence game as a way to ease the workload on their employees and alleviate lengthy drive-thru lines.
Wendy's similarly introduced AI voice technology as part of a pilot program that began in June 2023, as has Carl's Jr. and Hardee's.
But the technology hasn't been always worked seamlessly.
At McDonald's, customers have took to social media to share videos of the mishaps they encountered, including an order of nine sweet teas for one woman, and a seemingly endless order of chicken nuggets for another, despite her protests to stop.
In June, McDonald's announced that the chain would stop using artificial intelligence to take drive-thru orders by the end of July after struggling to integrate the technology. However, reports indicated that the franchise aims to have a better plan to implement voice order technology by the end of the year.
Eric Lagatta covers breaking and trending news for USA TODAY. Reach him at [email protected]
veryGood! (7331)
Related
- Questlove charts 50 years of SNL musical hits (and misses)
- 5 hostages of Hamas are free, offering some hope to families of more than 200 still captive
- Giant of the Civil Rights Movement Medgar Evers deserves Medal of Freedom, lawmakers say
- Serbia’s president sets Dec. 17 for snap parliamentary election as he rallies for his populist party
- Friday the 13th luck? 13 past Mega Millions jackpot wins in December. See top 10 lottery prizes
- Hong Kong leader John Lee will miss an APEC meeting in San Francisco due to ‘scheduling issues’
- Shaquille O'Neal 'was in a funk' after retiring from NBA; deejaying as Diesel filled void
- 20-year-old Jordanian national living in Texas allegedly trained with weapons to possibly commit an attack, feds say
- Small twin
- Belarusians who fled repression face new hurdles as they try to rebuild their lives abroad
Ranking
- Trump wants to turn the clock on daylight saving time
- Sentencing postponed for Mississippi police officers who tortured 2 Black men
- John Kirby: Israel has extra burden of doing everything it can to protect innocent lives in Gaza
- At 83, Jack Nicklaus says he plays so poorly now that 'I run out of golf balls'
- Behind on your annual reading goal? Books under 200 pages to read before 2024 ends
- Whistleblower says utility should repay $382 million in federal aid given to failed clean coal plant
- Wisconsin’s Democratic governor sues Republican Legislature over blocking ‘basic functions’
- Texas man faces murder charge after doctor stabbed to death at picnic table
Recommendation
From family road trips to travel woes: Americans are navigating skyrocketing holiday costs
West Virginia University vice president stepping down after academic and faculty reductions
Hopeless and frustrated: Idaho's abortion ban is driving OB/GYNs out of the state
Toyota more than doubles investment and job creation at North Carolina battery plant
The FBI should have done more to collect intelligence before the Capitol riot, watchdog finds
Climate change is moving vampire bat habitats and increasing rabies risk, study shows
Trial moved to late 2024 for Indiana man charged in killings of 2 girls slain during hiking trip
Investigation finds a threat assessment should have been done before the Oxford High School shooting